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Cliff Insurance is an independent insurance agency based in Middleton and dedicated to helping people in the Madison, Wisconsin area get the best possible insurance coverage. Their knowledgeable insurance agents will help answer all of your insurance questions and guide you to the right policies at the right price.

Are All Insurance Agents The Same?

To get the best deal on insurance, many people consult an insurance agent or broker. But did you know that there are different kinds of insurance agents and brokers—and the one you choose can make a big difference in the type of service you get and the choices you're offered? Here's the difference...read more

Do you have any tips on boat or motorcycle insurance?

Before you take your motorcycle on the road or put your boat on the water, it may pay to be certain your insurance is ship-shape. Motorcycles and boats are often significant investments, and the right insurance policy can help protect them. Here are a few tips, courtesy of Cliff Insurance Agency...read more

Do you need optional insurance when renting a car?

You're standing at the car rental counter waiting to start your vacation when you're asked a tricky question. Do you want to buy damage waivers, also known as car rental insurance? How will you answer? “Knowing if you need to buy rental insurance can save you money and give you peace of mind,” says Rick Crawley with Progressive...read more